All about On-Page SEO-Checklist & all important Key elements

What is On-Page SEO ?

The On-Page SEO is the type of seo in which we can optimize the content or web pages to ensure that they are easily found on the top search results by using relevant keywords, improving site speed and make sure the site is easy to crawl.

Checklist for On-Page SEO:

Use the focus keyword in the title.
Add main keywords in the heading.
Boost your meta title.
Define the meta description in a very clear and attractive way.
Boost your image with alternative text.
Use the URLs that have included your focus keywords.
Written high-quality, unique, and relevant content.
Use internal linking with anchor text.
Make sure that your website is mobile-friendly.
Use relevant schema markup.
Use external linking on your page (reputable website).

This is the checklist for on-page SEO. When we follow all this checklist, then it is very easy to boost or optimize our web page for the SERP and very easy to search any user’s search engine.

Understand all Key Elements:-

There are 12 basic key elements of on-page SEO, which is word to optimize your pages:-

1. Focus Keywords:

Basically, the target keyword is the search term in which you want your article or page to rank in search engines. So, when the audience searches for the specific keywords in search engines, they are likely to find you.

2. Keyword Placements:

Using primary and secondary keywords strategically in the title, headings (H1, H2, H3 etc.) and throughout the body of the content without “keyword stuffing”.

3. Meta Title (Title Tag) or SEO Title:

The title tag defines the title of the web page and is one of the most important on-page SEO elements. It appears on the search engine result page (SERP) as the clickable headline. There are some points that we need to implement: –

Keep it between 50 and 60 characters.
Include the main keywords near the beginning.
Make it descriptive and engagement.
Avoid Keyword Stuffing.
Give each page a unique title so that Google doesn’t think you have duplicate pages.

4. Meta Description:

A short description of the web page, displayed in SERP under the title. It helps users to understand the web pages content. There are some points that we need to implement: –

Keep it between 150 to 160 character.
Use relevant keywords but keep it natural.
Write a attractive description that encourage user’s to click.

5. Page URL Structure (sometimes permalink)/Slug mentioned:

The web address of the page, which should be short and descriptive and include the target keywords. There are some points that we need to implement:

Keep the URL short and descriptive.
Use hyphens (-) to separate the words, not underscores.
Include the main keywords in the URLs.
Avoid using dynamic URLs with long strings of characters and numbers.

6. Headlines (H1, H2, H3 to H6):

Heading tags structure the content on the page. The H1 tag is usually the main title of the page, while H2, H3, etc. are sub-headings. There are some points that we need to implement:

Use only one H1 tag per page, which should include the primary keywords.
Use H2 and H3 tags to break up content into sections and sub-sections.
Ensure the headings are relevant to the content and provide clarity.
Include keywords naturally in the heading tag.

7. Content Quality:

The actual written content on the page is one of the most critical for the on-page SEO factor. There are some points that we need to implement:

Written high-quality, unique, and relevant content.
Ensure the content is engaging and provides value to the users.
Use the primary keywords naturally within the content (avoid keyword stuffing).
Target secondary keywords and long tail variation.
In aim for a minimum of 800 up to 1000 words for an in-depth topic.
Keyword density is about . 3% to 5%.

8. Image Optimization:

Optimization image on the page for search engines and faster load times. There are some points that we need to implement:

Use descriptive files names with keywords.
Add alt text to describe images including keywords with relevant.
Compress images to reduce page load time without loosing quality.

9. Page speed optimization /Site Speed: (Loading Speed):

A fast loading site improve user experience and help with SEO, used tools like
google page speed insight to identify and fix any slow loading elements.
Minimise CSS, Java Script, and HTML and use zip compression to reduce file size
and improve loading times.

10. Mobile Friendliness:

Responsive Design:-

Ensure your website is mobile-friendly and provide a
seamless experience across different device and screen sizes.

Mobile Usabilities:-

Test your site for mobile usability issues using tools like Google Mobile Friendly Tests to ensure it is fully optimized for mobile users.

11. Internal Linking:

Linking to other pages within the same website is called internal linking.

Use relevant anchor text that includes keywords.
Ensure that linked pages are related to the content.
Use internal linking to guide users to important pages and page authority.

12. External Linking:

Linking to other authority website from your content. An external link is a hyperlink that directs the reader to a reputable page on a different website.

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